Omkar Mahadik
MBA Candidate, IIM Shillong | Ex-performance marketer who managed ₹25 Cr+ in annual ad spend — now solving business problems at scale.
A Leader Who Solves the Problem
Five years managing annual marketing spend across real estate, consumer electronics, health & personal care alongside hands-on e-commerce sales operations and B2B client management. Different industries, same pattern every time: the real issue was rarely the channel or the creative. It was upstream, in pricing, positioning, or how the business itself was built to sell. I've run marketing functions end-to-end, not just executed within them, owning revenue outcomes, leading teams, and staying accountable for the number that actually mattered to the business, not the one that looked good on a dashboard. That's the instinct I'm sharpening at IIM Shillong, reading a business fast, finding where it's actually stuck, and fixing it, regardless of industry or function.
Core strengths
Growth & GTM Strategy
Built and scaled acquisition engines across markets — from channel mix to pricing to launch sequencing.
Data-Driven Decision Making
Cut cost of marketing from 13.5% to 1.3% by instrumenting funnels and letting the numbers pick the strategy.
Stakeholder & Client Management
Ran weekly reviews with CXOs and agency partners — aligning ten teams behind one number.
Get in touch
Open to consulting conversations, case discussions, and coffee chats — response within a day.